Rack cards are just what the name says: front-to-back 4-color cards, 4” x 9”, that are put in brochure holders or racks. A well-designed rack card is an invaluable and cost-effective marketing and advertising tool. Many industries and companies – for instance travel and tourism -- benefit from using rack cards in their marketing programs. Flyersdirect.com specializes in rack card design and/or printing, and can also advise you on how to take advantage of this simple and easy product .

TIPS ON CREATING EFFECTIVE RACK CARDS

Rack cards should be eye-catching and simple, with minimal copy and stand-out graphics. Use a type-face that is easy to read, and hone your message into key bullet point. Try to include a ‘call to action’ that would urge the reader to contact you. Always include a phone number and website address. If appropriate, include a map, reservation instructions, prices, and a discount offer or special promotion.

Ordering Options

Rack Card
4 X 9
14pt. - Thick Card Stock

How Many Sides?

Select Quantity

Add Ons

Rush Service

Fold

Perforation

Scoring

Add Ons are extra services that can be performed to you job. You will be given the following options if it is offered for the product you are ordering.

Rush Service: Rush service ensures that your piece is put onto the next available press run. It does not however guarantee a time frame.

Fold: Select this option if you are needing your piece folded. Folded products such as brochures include folding.

Perforation: Perforation is normally used for tear offs such as tickets.

Scoring: Scoring can be performed on your pieces that need to have a fold line.